Blog
Business Tips

White label for salons: your personalized application with the desired functionalities

October 17, 2025
5 min read
Copy to clipboard

In a competitive industry like beauty & wellness, differentiation is no longer just about the quality of service, but also how you interact with customers. O Application salonsBeing dedicated to your brand can transform the customer experience and strengthen your image in the market.
And the solution is simpler than you think: a system white labelbased on Bookr technology, fully tailored to your visual identity and business needs.

What does white label mean for salons

The model white labelIt involves using Bookr's already tested infrastructure and functionality, but with your branding — logo, colors, names, and even custom features. Basically, your customers will download and use your app, but you will benefit from a solid, optimized and already validated platform in the market.

How the process works

  1. The initial discussion— You tell us what you want from your app.
  2. List of functionalities— We ask you for a clear list of the necessary functions: online appointments, direct payment from the application, automatic notifications, service packages, social media integrations, personalized promotions, gift cards, etc.
  3. Estimation of time and cost— Based on the list, we offer you a realistic calculation for custom software development.
  4. Full customization— We implement your branding, adapt the functionalities and test the platform.
  5. Launch and support— We deliver the application ready to use and provide you with permanent technical support.

Why You Should Invest in a White Label

  • Strong brandingCustomers see your brand in every interaction, not someone else's.
  • Increased loyalty— A dedicated app increases customer retention and motivates them to come back.
  • Total control— You have access to data, statistics and interaction history, which allows you to make decisions based on real information.
  • Custom Functionalities— You can add or remove features depending on your strategy.
  • Quick Launch— You benefit from Bookr infrastructure, which means less development time compared to software created from scratch.

Examples of popular functionality

  • Integrated calendarfor the team and customers.
  • Online paymentsdirectly from the application.
  • Automatic notificationsfor confirmations, reminders and promotions.
  • Packages and SubscriptionsDigitally managed.
  • Integration with social networksfor campaigns and reviews.
  • Reports and statisticsin real time.

White label vs. application developed from scratch

Developing completely new software can take months and involves high costs. With a white label, you start from a solid foundation, already optimized and tested, reducing launch time and technical risks.
Plus, even if it's a derivative product, personalization makes the app unique to your brand.

How to get started

All you have to do is send us list of functionalitiesdesired. Based on this, we send you a estimated time and costand we determine the next steps. The process is transparent, and you know from the beginning what you are getting and when.

O Application salonsWhite label can bring you not only operational efficiency, but also a clear competitive advantage. And with Bookr technology at the back, you're guaranteed a stable, scalable and easy-to-use platform for both your team and your customers.

Share this post
Copy to clipboard
Aplicatie Programari
Bookr App

Subscribe to our newsletter

Stay up to date with everything that's happening at Bookr, and be the first to know about the app's news.